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Boulder Festival
Lodging Program

Open Your Home for the Sundance Film Festival
January 21-31, 2027

The Boulder Festival Lodging Program invites local residents and property owners to provide short‑term lodging for Sundance Film Festival beginning in 2027. The program offers hosts the opportunity to make their homes or eligible units available during the limited festival period while earning income and helping to create a welcoming citywide festival experience.

With a Festival Lodging Rental License, you can temporarily rent your home during the Festival period — helping meet the city’s need for a variety of accommodations. Visit Boulder has partnered with trusted, professional property management companies to make the process simple, safe and stress-free. These partners will help with licensing, guest services and listings so you can participate without added hassle. Or you can choose to self-manage your rental.  


Why Participate? 

Host with Heart

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Show the world a warm Boulder welcome, strengthen our community pride and make connections with those who share a love of ideas, art, film and storytelling.

Keep It Local

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Every local host helps Boulder shine — providing needed lodging resources and creating a ripple effect that supports small businesses, showcases local hospitality and builds a community of support for the Sundance Film Festival.

 

Earn Extra
While Doing Good

Family cheers on Pearl Street Patio in winter

With high demand expected for lodging during the Sundance Film Festival, opening your home helps meet demand while also offering a practical financial benefit.

Your Home,
Your Schedule

Mork and Mindy House

Participation is tied only to the Festival timeframe so you can return to your normal routines after the event.

 

How It Works 

  1. Learn about the Festival Lodging Rental License. You’ll also receive notifications of future city-approved Special Festival Events.  
  2. Check with your HOA to ensure short-term rentals are allowed. If you need help working with your HOA to allow short-term rentals during the festival, contact Jill Grano at jill.grano@state.co.us—many HOAs are approving them with majority homeowner support.
  3. Apply for a Festival Lodging Rental License, or apply for a regular short-term rental license.  
  4. Choose a participating property management partner to guide you through the process, ensuring your property is safe, clean and well presented. Or choose to self-manage.  
  5. Prepare your home.  
    1. Professionally photograph your home
    2. Clean and stage for guests
    3. Prepare clear house rules and check-in instructions
    4. Ensure required safety measures are in place
  6. List your property. The Festival dates are January 21-31, 2027. See pricing suggestions.
    1. See more info on how to list your property in the dropdown below.

By opening your home, you’ll not only help visitors experience Boulder in a more authentic way, you’ll also play a direct role in strengthening our community’s ability to host globally recognized events. 

  • A property is eligible if it meets the following criteria:

    • It is located within the City of Boulder (not in unincorporated Boulder County)
    • It can be any type of property ownership (single-family home, condo, apartment, etc.)
    • It does not need to be your primary residence
    • It can have a valid long-term rental license
      • New city rules now allow both long-term and short-term (festival) rentals under the same property
      • Applications for this updated license are open, with approvals starting May 4
      • Tenant's must receive the property owner's consent to participate
      • These updates also:
        • Make it easier for executive and corporate rentals to participate
        • Allow currently vacant ADUs (Accessory Dwelling Units) with long-term licenses to be used
        • Create a path for some affordable housing units to participate, where allowed
    • It meets the City’s basic health, safety, and occupancy requirements
    • It follows any HOA, condo association, or lease rules that apply
  • Augusta Rule: Under the Augusta Rule (IRS Section 280A(g)), homeowners may rent their primary residence for up to 14 days per year and exclude that income from federal taxable income.

    Important notes:

    • Property must be a personal residence
    • Rental must be fair market value
    • No rental expense deductions allowed
    • ​Local taxes still apply

    *We recommend speaking with a tax professional.

    City Taxes: If you list independently, you are responsible for ensuring required City taxes are collected and remitted unless your property manager or platform handles this on your behalf. For more information, contact the City’s Tax & Licensing Division at salestax@bouldercolorado.gov.

  • Most standard homeowner or landlord policies do not automatically cover paid guest stays. Confirm with your insurer whether your policy includes short-term rental coverage. If not, you may need to add an endorsement or obtain a dedicated policy.

    If you choose to work with a property manager, they can help you select the coverage that is right for you.

  • View the Festival Home Rental Pricing Guidelines (PDF).

    Use comparable listings for similar unit types and dates, then adjust for the Festival window. The model we recommend is to first assess what your home could be rented for in a normal January. For comparisons, we suggest AirDNA for data drive-driven short-term rental comps, market benchmarks and rate guidance.

    Keep in mind, most Sundance Film Festival attendees are expected to be drive-in visitors from around Colorado, which means they’re more price-sensitive and have plenty of lodging options. Homes priced competitively — rather than significantly inflated for the Festival — are far more likely to book. Hosting with heart can help you secure renters while creating a memorable and positive experience that keeps visitors in Boulder supporting local businesses.

  • There are several ways to list your home. Choose the option that matches your desired level of support.


Property Management Partners 

You may select a property management company from the list below that best fits your needs. We encourage you to connect with a few companies before making your decision. Each of the companies listed has been vetted by Visit Boulder. Some offer the option to only post privately, so be sure to ask if that is something you are interested in.

Home Host Concierge
Email: Sundance@HHCTravel.com
Phone: 303-817-6668

Fox Property Management
Email: info@foxpropertymgmt.com
Phone: 720-583-4369

SkyRun Vacation Rentals – Foothills
Email: foothills@skyrun.com
Phone: 720-330-3490

Kickback Properties
Email: info@kickback-properties.com
Phone: 504-232-4999

Marquee Stays
Email: concierge@marqueestays.com
Phone: 720-258-6099

VelareLX
Email: inquiries@velarelx.com
Phone: 983-213-2111


Frequently Asked Questions

Contact Info

City of Boulder Logo

Tonia Pringle Senior Project Manager - City of Boulder

If you have questions specific to festival or short-term rental licensing, please contact the City of Boulder. If you are located in an area outside of Boulder city limits, please work with Boulder County or your municipality on a short-term rental license.

Hannah Button

Hannah Button Destination Marketing Manager

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For Your Coffee Table

Order a Boulder Official Visitors Guide for your guests to peruse while they stay with you. The guide is packed with info to plan a trip to Boulder, with maps, itineraries and responsible travel tips.

Order a Free Guide

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